Friday 7 March 2014

What Does a Freelance Landing Page Designer Do?

If you’re not familiar with online marketing strategies, it’s likely that you’ve come across a landing page and didn’t realize what it was. If this is the first time that you’ve heard of a landing page or a freelance landing page designer, educate yourself because this is a valuable business tool. Any business stands to benefit from a well-built landing page so before you hire best freelance web designer, find out how a landing page can boost your sales.

Freelance Landing Page Designer

What is a Landing Page?


A landing page is a web page designed for a visitor to do a particular action or give specific information. By seeking out the best PSD to HTML freelancer service, you get a page that has reduced its distractions and is capable of getting a specific message through. Your site could have eye-catching advertisements, whether on the sidebar or as a banner. But for a new product to get the right attention, there are few items more effective than a landing page.

Keep the Visitors Focused


Once a visitor arrives at your product page, there’s a huge tendency that they leave without buying anything simply because they got distracted. It could be anything – the page’s design, the ads, the links, or the buttons. A freelancer landing page designer will make sure that you have a landing page that raises the chances of a visitor to turn into a customer. Make it a point to hire a great freelance web designer. Making a sale is the point of your business, right? Traffic will be routing visitors to your product page. Potential buyers will be glad of this because their time is important to them and they want to quickly arrive at the reason for their visit. Getting the good PSD design to HTML freelancer service will ensure that the landing page is relevant to the visitor.

How to Get Their Attention


The landing page has to make use of a clean and simple design. It should use graphic elements that are minimal. In short, it should be easy to absorb. The freelance landing page designer will give the visitor what he wants to know in a direct manner. What does the business owner want the visitors to do? Focus on that and take out the unnecessary actions that may take away the attention of the visitor. If visitors have to scroll, that’s a no-no. No one wants to be bored and no one wants their time to be wasted. If you hire best freelance web designer, you will be in good hands because he or she will know what features will be important to your visitor. It may mean the addition of product reviews or testimonials. Getting the best PSD to HTML freelancer service reinforces the chances of your visitors purchasing your products or signing up for your newsletters.

Convert Those Views to Sales


To get a higher conversion rate, ask for a streamlined website. Visitors should arrive at the landing page of what they were searching for instead of arriving at a general page where they can easily get lost and forget what they were doing there in the first place. 

Is PHP Programming’s Popularity Well-Deserved?

Building on your skills as a php web developer is a sound investment because you will be able to apply them to too many sites to mention. When it comes to popularity, php web development is at the top. It’s the web development language used on Facebook, Wikipedia, WordPress, and Drupal.

php programming

What Makes PHP the Best?


There are other web development languages but php programming is widely regarded to be superior. For one thing, it’s open source. It’s also compatible with different platforms such as UNIX, Windows, Mac OS, and Linux. PHP is platform-independent. It is capable of supporting back-end databases. This means that it can be used in virtually any type of environment. Selecting the right language for a website’s development needs is challenging. There are various frameworks that may be used and the job of the developer is to find the best one for the task.

What do Developers like about PHP


A php website developer has an appreciation of this language’s speed and reliability. It offers high quality dynamic websites but it has remained affordable. If you’re a beginner in learning php website development, you should know that this language is so widely used and so you can quickly find support either from documents on php programming available online or from forums and blogs about the topic. There are many online communities of PHP users that are more than willing to help you out with your coding problems. PHP can be embedded into HTML easily. That’s already a huge advantage. Programmers won’t break a sweat as they can use PHP to develop social media sites as well as forums, blogs, chats, online stores, and more. To be a successful php web developer, you don’t have to be a highly skilled programmer. It is much less complex compared to other languages on the web. That’s just how awesome it is. It’s simple and yet the product is as professional and seamless as it could be. 

Low Cost and High Speed


PHP is used in creating real-time web applications. It is particularly useful in building websites that interact with the databases. It’s because it can make the exchange of information very easy. Countless developers prefer php site development due to the low cost. Its programs run on LINUX, which is available for free too. The high speed of php coding is because its code is able to run in its own memory space. Even if PHP is used at the same time as other software apps, it sustains its speed without bogging down the process. PHP is recognized as the top programming language. It is highly admired by web designers and programmer alike because of its many advantages. PHP is a very versatile language and enables the performance of script installation, the repair of script, and the handling of activities (whether front or back end).

So it is with confidence that we answer the title of this article with a resounding yes. There really is no better web development language right now.

Convert a HTML Website to WordPress and Eenjoy The Benefits of It!

WordPress is a word you will hear more and more often in the world of web design as it has become increasingly more advantageous to convert a HTML website to WordPress. Most of us tend to associate it with blogging only and are not aware that WordPress can help building an entire website, with more benefits that you have ever considered or heard about. Before forgetting all your prejudices about WordPress, the first thing you need to know that there is no difference between a blog and a website, they are exactly the same thing. WordPress is a publishing tool and a content management system at the same time, which means that you can have your website done without knowing how to write HTML codes. The customization options are more diverse than expected and with WordPress you can build websites with various destinations and functionalities.

convert a HTML website to WordPress


If you already have a traditional site, converting to WordPress means that you can keep the old design or improve it. But let’s see exactly the main reasons for migrating to the blogging platform.            

Saving money


With WordPress you can do minor current changes by yourself, without needing to call to a web designer. Upgrades to the WordPress software are free.

Easy access


There is no need for extra-software or settings on your computer; an Internet connection is all you need.

Time saver


Doing the simple changes by yourself and without needing a designer means you don’t have to wait for that person to do the job. So do it yourself whenever you consider it necessary. There are also some options such as WordPress breaking up a whole material into pieces and post them when you program it to. Moreover, a WordPress website takes so much less time to format or to upgrade than traditional websites!

Social networks friendly


You can have your website settings done in such a manner as to integrate your posts to Facebook, Twitter, LinkedIn; you don’t have to do it manually anymore.

SEO compatibility


A website developed in WordPress is extremely SEO friendly; the codes are constructed as to be easily tracked by the search engines. Whenever you add new contents it may take even a few minutes for the changes to be indexed by the search engines. This wouldn’t be possible with a traditional website.

Visitor interactivity


With WordPress you can design membership websites, attract visitors repeatedly with RSS feeds, receive instant and public feed-back with blog comments. You will love the last options (visitor comments) because this will help you raise your SEO rank; the comment contents which contain keyword phrases will bring your free SEO services. Another advantage is that the quantity and quality of comments will let you figure out what the real interests of the visitors are. The good thing is that no post will appear on the site without your approval.

Improve your reputation and become an appreciated brand by enjoying extra space for your contents

When converting to WordPress, you will also sense another advantage – you will be able to have closer contact with the audience, as you can add a new page in a few seconds and you are able to expand your website to hundreds or even thousands of pages; a traditional website usually has just a few dozen pages.


To add a few last features, you will be thankful for when you convert a HTML website to WordPress, if you change your web design service provider, he or she won’t have any reason to refuse taking over the previous work, as it happens with traditional websites. Another big plus is that websites developed in WordPress are responsive so they are recognized and viewed the best on any device. It looks like switching to WordPress will allow you to easily follow all the latest trends in web design and make your work so much easier!

Slicing PSD to HTML – an Important Web Design Asset

Web development has become a strategic business direction nowadays; the profitability of a business and the conversion rate of a website depend highly on a few basic yet not so easy to obtain web design requirements. Apart from manual coding, pixel perfection and SEO optimization, image slicing is an important aspect for any PSD to HTML conversion expert. Most business owners and managers choose to outsource HTML conversion services, which reduces costs and ensures flexibility, but at the same time this means that, even if you are a web design outsider, you need to gather some information on the subject in order to ensure you will obtain the desired outcome. One of the good PSD design to HTML conversion practices you need to focus is slicing PSD to HTML5.

slicing PSD to HTML

Good design skills suppose you are also able to master the process of slicing. Slicing actually means dividing 2D user layouts into multiple image files which will be used in order to design web pages. The first step is to design a Photoshop image similar to what you want to see on your website; then you need to remove elements such as title bars, menus, and buttons using Photoshop’s slicing option. Each slice will become a distinct graphic. Further adjustments will be easier to perform. If you avoid working with a single, flattened image, you will find it easier to manage fonts, colors, spacing and line heights.

Another reason why you should slice web images are: the possibility of animating parts of a large image, designing roll-overs and image maps and image optimization (a small image, for instance, can be stretched or repeated several times so that it will fill a wider space).

Other advantages of this technique is reducing the necessary computer data storage, reducing page weight and helping the webpage load faster, and repeating background images. The last concept refers to the fact that an image will be downloaded from the server and a CSS tool will instruct it to repeat itself by the markup language. This means that the user’s computer will take over some workload from the server.

psd to html conversion services

Getting back to the beginning, when I pictured the image of a business manager willing to outsource the company’s PSD to HTML conversion services, I am pretty sure some of the reasons why image slicing is necessary may seem complicated and hard to understand. So, to put it right, I need to list the main advantage of image slicing – fast loading images. This has a lot to do with the conversion rate of a website. You need to focus on the user’s experience, after all, and if he/she needs to wait more than 2 seconds on a desktop or laptop and more than 5 seconds on a mobile device to have the images on your website loaded (or this is what some research studies have shown), the user will get bored and give up. And this means the only one to lose money and traffic is you.


Another issue is the Internet connection of the user, which is not always very fast. Unfortunately, the users won’t take this into consideration, and you will need to design your web page in such a fashion as to ensure fast loading of images even if the people you are targeting have a poor Internet connection. This takes us back again to image slicing and, to keep things simple, just keep in mind that a good PSD to HTML conversion must not avoid the great advantages of slicing PSD to HTML.